Oh man that's old news, but still ridiculous. Actually I think I saw a picture of that over at /v/ (yes 4chan,) it looked kind of like a light saber with the two spheres at the end.
Mic, have you seen the L4D thread? Apparently the Witch walks around now, which completely contradicts her "Hey I think I hear a survivor" trick, it's totally pointless.
The biggest issue with Sony and Microsoft trying to be Nintendo is that they have already both set up their current consoles (PS3, 360) as being extremely dedicated to the Hardcore, while Nintendo has pretty much made it clear since the beginning that the Wii is made for soccer moms and your Grandmother.Now the PS3 and Xbox 360 are trying to be like the Wii, and with a result massive fan backlash.
Basically, Nintendo fans already have already been trained to deal with the disappointment of casual games that don't have their favorite cap bearing Italian, so Sony and Microsoft fans are going to have a harder time adjusting to the Shovelware. That is Nintendo's marketing strategy