sorry if i wasnt clear, i dont think sakurai would tell us that this is the "full roster" here in october, revealing ken/incineroar... and then spring surprise characters on us. im not saying that at all.
what i meant was that IF we are getting a direct or some form of smash news very soon and that news has Ken/Incineroar then i think its awfully early to give us the FULL roster. i'm not implying sakurai would try to "fake" us out and trick us into thinking ken and incineroar is the full roster, that hypothetical october direct would have him beng honest and telling us theres a bit more to reveal.
what im saying is that if we get a direct announcement soon (which we now have reason to believe we might) i could see WHY the box ends at ken/incineroar. its not because those are the final two its because the box needs to get printed and this is the final character count at the time of the boxes printing. its always been planned this way so yes box theory is true but its not the final game roster thats on the box, just the full roster at the time the boxes are going into printing (mid october).
sakurai isnt trying to trick us or something its just that these things NEED to go into printing with enough time to physically create them and distribute them and so the box image we've seen IS indeed aware of ken and incineroar and it will infact only have up until them printed on it but that we will get a bit more characters shown in november, but they wont be on the boxes.
basically theres no way sakurai can hide newcomers (and i mean hide them with the intention of revealing them in november) for late reveals if they end up on the box/promotional material because they would end up in so many peoples hands that theyd get found out about (because these things cant be made the final week in november, they have to be printed a month or so in advance of course).
So all i was saying was that IF ken and incineroar are intended to be shown very soon, i can actually see a lot of merit to the box simply being fit for THIS point and time because thats a good amount of time to print stuff NOT because its the final roster in the game...
if however we dont hear about ken and incineroar until november then i think they are likely to be the final characters and the box does indeed have everyone on it and was intended to all along (barring like a special case right before release square dlc character reveal or something).
its just that i never thought we'd get ken and incineroar shown as early as say for example, next week, but now that that is a possibility suddenly having the box have the character reveals up until only "mid october" makes sense cause they have to print them around then. before i wasnt considering getting these characters shown SO early before the games release, so box theory made sense to be the final roster, but i just think its unlikely two months before release we'd have the full roster (kills hype for too long, i could see a month before but not two). so again its all about when we might get smash news shown in my opinion on whether or not the box theory is just for when the boxes are being printed or if its also the full roster shown on the box.