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Yeah, but nowadays videogames are selling less than they used to. At least in regard to franchises, if you draw a line for all the major franchises out there. Zelda, Smash Bros, Pokemon, Metal Gear, Street Fighter, Fire Emblem, Devil May Cry, you'll notice a downward trend in sales, and also in expectations.1 million copies was just for North America + Japan. It sold even more with European sales included.
Xenoblade did not even break 200K in Japan, and it was sold at only one retailer in North America (Gamestop).
The Golden Sun GBA games both sold much more than Xenoblade. Xenoblade just received high accolades. The only GS game that sold poorly was Dark Dawn.
Today, 1 Million is spectacular, whereas back then it was more average. That's why it's unfair to compare games in a retrospective matter to their own franchise, as the market and industry have radically changed, as have expectations. Not to mention the impact renting, and internet piracy has had on the industry.
So really, 200k is better than you make it sound today. Not to mention, thanks to Project Rainfall, Xenoblade has managed to forge a name for itself. Something GS could never really do. It never really stood out. It was just another RPG on the GBA console. Dark Dawn could in many ways be an example how GS fares in a modern environment. If Dark Dawn had been more close to it's predecessors would it have been a bigger commercial success? It think otherwise as most of the people who bought it were fans of the series already. Meanwhile Monolith's "X" is hyping many as a potential system seller for the WiiU. Golden Sun could never do that.