I always bring this up, and people keep on posting the same interview from 2015 about "Sakurai says Lloyd is the only choice". This was when Yuri's games had never released on the Switch; and Sakurai was split on Cloud because "he doesn't have a huge presence on Nintendo". Keep in mind Cloud is basically the poster boy for the entire genre. Even Itsuno said Dante wasn't possible last year, because of no Nintendo presence.
I accept that it's more of a 50/50 chance of Yuri vs Lloyd getting in. It depends on if Sakurai prioritizes the base series, or the Smash fanbase more. But so far only the most popular characters of each 3rd party series have gotten into Smash. However, I understand that the big difference is that Yuri is more popular, while Lloyd is more requested (within the Smash fanbase).
That said, I just want more people to know that both characters have just as good of a shot as each other. Most of the "evidence" for Lloyd works just as well, if not more so in Yuri's favor.
Nintendo presence isn't a hard rule, though.
It wasn't about Cloud having a huge presence. What he said was he wasn't sure if he'd have added him if he had no appearance on a Nintendo console, something he thought of in hindsight(meaning it wasn't really on his mind at the time). It wasn't really a big factor. He already wanted Cloud. Having a Nintendo appearance is a boon because it makes negotiating with a previous contractor a bit easier, but for the most part, it doesn't always do a lot. FF being heavily with Nintendo in itself was probably more important in comparison than a tiny few appearances.
Lloyd is severely popular and well known in the West. Symphonia was a breakout game for Tales of. There's a reason it's held in high regard. Yuri's Nintendo presence isn't going to actually help much to begin with. That's not a heavy factor. There's more to it than that. Lloyd's is also a bigger Nintendo presence as is, which if you want to include a Nintendo factor, it favors Lloyd way more. But being as that's not a big deal in itself, it's a pretty close tie between the two characters. Besides that, you do know when it comes to "being on Nintendo", he was solely talking about 3rd parties and specifically them being playable as a full character, right? Costumes were not really part of that context. They could potentially correlate, but it doesn't make them causation either. I wouldn't take the statement to mean any content as is. Especially when some content can literally be a preview for a game that isn't out yet(Shadow Moses Island had a Metal Gear Solid 4 preview content as a bit of a bonus). MGS being decently known on Nintendo is one thing, but the content itself is non-Nintendo, so it's not as simple. For a lot, Lloyd is pretty much the icon of Tales of(though there's no question Nintendo bias is a part of it. But see Banjo for a similar thing, plus, it did help get him in since that's the core reason for the huge fan demand).