After the 5th dlc fighter released, in a Smash-centered Direct, as it wraps up, one more Smash logo pops (like the ones at the start of each reveal). The image fading in is that of an HD 3d Mushroom house in the Mushroom Kingdom. As the camera slowly closes in, you can hear a theme playing; it's volume starts making it perceptible. The theme is a familiar
one. The camera then peeks through one of the house's windows, and a little Toad kid can be seen playing with toys. We then see him from a closer perspective in his room playing with his toys; a Super Mario - Sunshine Edition figure, and a Princess Peach - Summer Edition figure. The Toad Kid role plays the following:
Mario: "Mama mia! What a beautiful day, eh Princess?"
Peach: "Why yes Mario, it is simply lovely!"
The kid moves Mario towards the toy box as if walking
Mario: "Look here Princess, it's a giant box!"
From the box, the kid pulls out a Bowser - Galaxy Edition figure and bumps it against Mario
Bowser: "Gahahahahaha! I tricked you Mario! Now the Princess is mine!"
The kid rushes the Bowser figure beside Peach's
Peach: "Oh no! Marioooo!"
The kid picks the Mario figure
Mario: "Don't worry Princess, I'ma coming to save you!"
The kid fires off a water pellet from the Mario figure's FLUDD. He moves Bowser away from the shot.
Bowser: "Haha! You missed! So long Mario!"
The kid then reaches into the toy box and pulls out another figure
???: "Not so fast Bowser!"
The camera ascends from the figure's shoes, revealing it to be a Geno figure.
Bowser: "Huh? Who are you, you pipsqueak?"
Geno: "I am the legendary Hero, messenger of the stars! My name is...!"
Just as the kid is about to say the figure's name, his mom calls out to him for lunch, to which he briefly frowns, and leaves his toys on the floor. The camera transitions to a view from outside the house, and the scene fastforwards the kid's day up until bedtime. As he is tucked into bed to sleep, the camera focuses on the figures he was playing with earlier that day; the window behind them. As the camera remains in that shot, a light is seen outside approaching the window. The light enters the room and slowly hovers around each figure, until placing itself in front of the Geno doll. It remembers the figure and gently comes into contact with it, creating a blinding flash of light. The kid, sensing that he had heard a sound slowly wakes up. Turns to look at the window, but in his sleepiness he didn't notice that one of the figures was missing. He goes back to sleep, and the camera pans towards the window, looking to the front yard of the house. A silhouette can be seen distancing itself from the house. The silhouette continues its path until it reaches Bowser's keep. The camera transitions to the interior of Bowser's Keep, where Mario is facing off against Bowser, as Peach watches their fight from a cage hanging behind the Koopa King. As Bowser shoots a giant fire ball, a beam intercepts it; disintegrating it in the process. All three look towards the point of origin of the blast, and the silhouette finally shows itself.
GENO FINALLY ENTERS THE FIGHT! Gameplay is then revealed.