Simon is a classic NES character, but he doesn’t feel like a case like “Oh, he is such a clearly
much bigger character than Ridley, I’m shocked he wasn’t revealed at E3” and it feels like Ridley is iconic enough relative to the Belmont boys where it makes sense Ridley would be chosen for E3.
Roy and Lucas aren’t newcomers, which is something I’d specified and Cloud is not a “clearly much bigger character than Ryu” even though he is a huge icon in his own right. SF2 not only made
Avengers Endgame level of money at the arcades but had a lot of cultural impact. See
this,
this,
this,
this and
this. Ryu’s moves,
Shoryuken,
Hadoken and
Tatsumaki Senpukyaku and Ryu himself codified the very image of a fighting game character. You can argue that Ryu ≈ Cloud in terms of how huge these characters are as icons and you might even have an argument that Ryu is more iconic than Cloud due to arcades, but not that Cloud >>> Ryu. I need to once again reiterate that I am not arguing that Cloud isn’t a huge icon, merely debating the idea he is “much bigger” than Ryu. So Cloud isn’t a pattern breaker.