You say that but there are loads. For example, this is a list of just their biggest selling franchises alone.
- Activision - Crash, Spyro
- Square Enix - Erdrick/Slime, Lara Croft, Sora, Crono, Geno
- Konami - Bomberman
- Capcom - Leon Kennedy, Dante, Phoenix Wright
- ATLUS - Jack Frost
- Bethesda - Dragonborn, The Wanderer, Doomguy (really hope for this one)
- Microsoft - Steve, Banjo-Kazooie
- Ubisoft - Ezio, Rayman, The Prince, Rabbids (SERIOUSLY NINTENDO. Give them a damn fighter! You are killing me!)
- Warner Bros/Netherealm - Scorpion
- Level-5 - Professor Layton
- Namco - Heihachi, Lloyd, Solaire
- Wayforward - Shantae
- Yacht Club - Shovel Knight
That's 26 characters until the third party roster is pretty much done. I'd be surprised if there were any left after all these were done. I'm pretty sure everyone would be content with them. Nintendo really has a lot of potential when it comes to third parties.
But honestly I don't think the entire DLC 1 Wave is third party. But I am also half-and-half on there being a Wave 2. But if a Wave 2 exists, I really hope Nintendo fix the issues of Smash right now. Waluigi, Isaac, Bandana Dee, Dixie Kong and Ashley should really be fighters at this point and it is frustrating that parts of Nintendo's history are being shafted.
I think tbh we should not get our hopes up for DLC Wave 1 to have Isaac. It depends how close to the ballot they want to play this. If they ignore it then it will all be marketing choices. But DLC Wave 2 if it exists is where it really matters and I hope they do it along with a ballot. If we got another ballot, Isaac would win hands down. He is getting bigger with each game now. And social media is helping with that!
Let's all agree. if a ballot exists we all vote for Isaac and no-one else. No matter what. If we all vote for Isaac, he'll be in the DLC Wave 2 or next Smash.
EDIT: Also the blue fabric has arrived! Though the yellow fabric is delayed until the next year mgrgrgr