Keep in mind that the development budget is inevitably lower, as fewer characters are being produced in a longer amount of time with FP2, (indicative of a smaller team), so it's possible that the acquisition portion of the budget has stayed the same. That remains to be seen.
Also remember that, while it'll always just be guesswork, the pedigree of the character may not always be the biggest factor in how much the character costs to license. For example, I would be surprised if a character like Pac-Man, who might be the most well-known character behind Mario, was among the most expensive to license. You also have to consider the company behind them, and how austere their licensing seems to be.
I mean Capcom licenses Ryu to pretty much anyone. They can't peddle him fast enough.
Also remember that, while it'll always just be guesswork, the pedigree of the character may not always be the biggest factor in how much the character costs to license. For example, I would be surprised if a character like Pac-Man, who might be the most well-known character behind Mario, was among the most expensive to license. You also have to consider the company behind them, and how austere their licensing seems to be.
I mean Capcom licenses Ryu to pretty much anyone. They can't peddle him fast enough.