Here's the image where the thing came from, where it appears to be designed to fit in a cylindrical display, like you'd probably see hanging above a game store (like GameStop or Game, for the British Adepts). I do like how one side will be devoted exclusively to the game logo while all the fighters will be crammed into the other side.
If this is fake, this is arguably the most elaborate fake possible, considering how another promotional piece for a movie is being made at the same time, and the layout as to how to make a set piece would have to incorporate geometry and "piecing" together components so they are of equal length... not to mention showing how someone can assemble this piece with the "slot" at one end and the "key" at the other on the master image.
View attachment 171526
And, here's a track I'd love to see in Ultimate.