Ok this is very unlikely, but just imagine:
Phoenix Wright is revealed at E3 and the Sakurai presents (which no Ace Attorney fan should miss) takes place at the end of July (this was the case for Hero, who was announced at E3 2019 and the Sakurai Presents took place on July 30th). The timing would be perfect to push the launch of The Great Ace Attorney Chronicles (July 27th). Sakurai explains what Ace Attorney is and of course also mentions the new TGAAC, which he urges everyone to check out (similarly to how he advertised Dragon Quest XI S, which came out for the Nintendo Switch a few weeks after the Hero release in Smash).
Then Sakurai begins to talk about the character and his moveset - in the background you can always hear some of the new music tracks. We can see/hear a Pursuit Cornered remix, a Turnabout Sisters remix and when his alternative costume Ryunosuke Naruhodo is revealed, even music from The Great Ace Attorney Chronicles is revealed, yay! At some point, however, we hear a completely unfamiliar track, an intense new pursuit theme which we have never known before. While 95 % of the people watching don't really realize anything, the hardcore Ace Attorney fans go wild during this point in the presentation and are wondering, what kind of song this is and what it does mean. Then slowly some of us have a hunch what this could lead to: Is this a song from an unknown new game...?!
At the end of the presentation Sakurai reveals the release date of Phoenix (August 3rd) and says goodbye... the screen goes black and suddenly... OBJECTION! Phoenix can be seen saying: "We are not quite done yet!" and then... a trailer for Ace Attorney 7 is revealed, accompanied by the same completely new pursuit theme we just heard in the Smash presentation. Nobody in the Ace Attorney community can contain their excitement anymore and this day will always be remembered as the greatest day ever for Ace Attorney fans.