Hmmm...this doesn't seem particularly legit.
I mean, usually advertisers only pay when you click on them.
The game is not particularly suited for getting people to look at the advertisements. I'm concentrating on the words, not the string of ads under them.
But if the site got the advertisers to give them enough money for 10 grains of rice for each ad impression, then good for it.
I'll play it some more and then post my score.
I got to Level 50. I stopped at 500 grains. I'm pretty sure level 50 is the highest you can go--I've been on it for like the last 10 questions.
I pride myself on my command of vocabulary, but I still didn't really know the words. I pretty much looked at the word, then looked at the answers, and chose the one that seemed to click in my head.
I guess I was trying to let my subconscious figure it out for me, and it worked. Very well.