SharkLord
Smash Hero
I feel like we've fallen back into the "Must promote something" mindset. Not everything boils down to promotions; Joker's was retroactive, Banjo and Terry just got passing mentions to ports and re-releases in the Sakurai Presents, and Min Min only got a free trial and a tournament with no ARMS 2 in sight. The only ones who were pushing a new release were Hero and Byleth, and even then the latter only did a promotion after the release, meaning the only game that was heavily pushed during the leadup was Dragon Quest XIS: Tales of an Elusive Age: Definitive Edition for the Nintendo Switch™.
Except now, it's the opposite; "Monster Hunter is too big to get a promotion," which just seems to go against our pre-established logic. Isn't Nintendo supposed to go for the big games on their system? Monster Hunter is so huge that they could get passes flying off the shelves without being an explicit promotion. Even if they do, they can still pull off a promotion with equal positions; Monster Hunter fans get drawn to the pass because they like Monster Hunter, and Smash fans get into Monster Hunter from the pass. Everyone's happy, and Nintendo and Capcom get the money.
Except now, it's the opposite; "Monster Hunter is too big to get a promotion," which just seems to go against our pre-established logic. Isn't Nintendo supposed to go for the big games on their system? Monster Hunter is so huge that they could get passes flying off the shelves without being an explicit promotion. Even if they do, they can still pull off a promotion with equal positions; Monster Hunter fans get drawn to the pass because they like Monster Hunter, and Smash fans get into Monster Hunter from the pass. Everyone's happy, and Nintendo and Capcom get the money.