Alright guys, strap in and make a cup of coffee because I'm going to go on a longwinded spiel... if we're going to be serious about this campaign then we really need to think about how we are going to go about this beyond voting. There is one major thing we need to admit before starting any major campaign:
Geno's not going to be winning any popularity contests.
He's still very obscure and most of his popularity has come about from the people who grew up with Super Mario RPG. We need to recognise that, unlike K. Rool, this can't be a major talking point for him. This being said, we cannot approach things like the K. Rool fanbase. The K. Rool fanbase is very well organized and they've basically have been waiting for something like this since evidence came about last spring that K. Rool probably wasn't going to be playable in the initial release. Unlike most fanbases, they had a DLC back-up plan and, so far, they've run with it. This works for K. Rool though because, alongside Ridley and Mewtwo, he was one of the most wanted characters for this game. With Ridley as a boss and Mewtwo in, he really doesn't have any major competition anymore so it's a pretty straight forward campaign. They really don't need to "raise awareness" because plenty of people already know the character because he's already in a good number of people's wishlists. This is why their campaign is likely to be successful: they've known where their greatest strength runs and have just pushed it further. This then begs the question:
What is the Geno fanbase's main strength?
We you go through the past couple of pages, what do you notice about many of people who post here? Including myself, many of us have been here a long time and many of the newer people openly admit that they've supported Geno on other sites. We have a longevity that most of the other fanbases don't have. Think about the scope of Smash character support. It could be argued that people really started to campaign for characters in Smash in the fall of 2001. Of course, in the following years, this exploded to the point where SSB4 had a good 30 sizable fanbases arguing for spots in Smash Bros with hundreds of others inbetween from the hilariously impossible like Earthworm Jim to dark horse characters like Duck Hunt who got the last laugh. But there have been some things that have stayed consist over the years...
If you think about the popularity of characters throughout the Smash fanbase, you'll notice trends but you'll also notice characters who were in demand since the pre-Melee days. Characters like Wario, Diddy, Dedede, and Megaman eventually got in. Most of the characters who were in demand back then either got in or their popularity virtually disappeared when they didn't make the cut. There are, however, three exceptions to this... Ridley, K. Rool, and... Geno. (Isaac almost qualifies but his popularity didn't really take off until after Melee came out, kind of like Olimar.) With each new game, these three have had some sort of noticeable presence and yet none of them are playable and K. Rool and Geno didn't have major cameos. Even without being playable, these three have been considered a big part of Smash culture for over a decade but let's take a moment to focus on Geno.
Geno isn't like K. Rool or Ridley.
K. Rool and Ridley were major villains in a number of games and many people argue that they are in the same league as Bowser and Ganon. Both have long histories with their respective franchises but Geno doesn't. Geno was only playable in one game with a minor cameo in another and yet... he keeps coming back. He'll regularly be on the front page for character discussions and fan art is still very common for him even after all these years. He was a noticeable part of the discussion in 2001, 2006, and 2013 despite his obscurity. What does this mean?
Something about Geno's character must register in a big way with his fans.
This is where the Geno's fanbase strength lies. Geno fans are tenacious. Ridley and K. Rool will probably always be in demand until they're added but, at the same time, they will likely appear in games over and over again or at least be referenced. At this time, it's up in the air if Geno will ever be in a Mario game again. It's almost been 20 years but people still want him back and that's pretty impressive. That's what sets this fanbase apart. For many of us here, SMRPG and Geno meant a lot to us in grade school and mean a lot to us now that we're adults. It's nostalgia but, at the same time, it's more than that because I don't think many of us would still show support if that was the only factor. We know there's something great about the character and I'm sure many of you here could make a stupidly long list about what you like about him. It's one thing to support a character through one Smash generation cycle but three?
That's pretty impressive, especially for a one shot character for a franchise that has 171 games in all.
This is our ace in the hole as a fanbase and, going forward, I think this is one of the major factors we need to shed more light on.